When COVID-19 swept the globe and disrupted the production and distribution of goods, it gave way to some companies taking advantage of consumers by significantly increasing prices.  As governments across the world have started taking action against unfair or excessive prices, we examine the global enforcement trends in this space and offer practical advice to ensure businesses won’t find themselves in breach of antitrust, price gouging or other consumer protection rules when adapting their pricing strategy in the current climate. Read our full client alert here – and watch this space for our forthcoming Global Antitrust and Competition Guide that will shed more light on the relevant price gouging regulations in key jurisdictions (EU, France, Germany, the UK, US and China).